Gogo sees rising demand for in-flight connectivity in Africa

Gogo is seeing stronger demand for in-flight connectivity across Africa as operators extend installations beyond large business jets to smaller aircraft, including Pilatus PC-24s and Beechcraft King Airs, at a time when the company is promoting new financing options for hardware. The trend was highlighted during the Aviation Africa Summit in a market where Gogo says improving conditions are making connectivity easier to justify for more private aviation operators.

David Falberg, Gogo’s senior vice president for international sales, pointed to a broader shift in customer demand as aircraft owners look to improve passenger experience and spread the cost of installations over a fixed period. Gogo is offering satellite-based options through its Galileo LEO systems and Plane Simple GEO Ka/Ku-band products, alongside financing aimed at reducing the upfront burden of equipment.

The company has positioned satellite connectivity as the most practical continent-wide solution in Africa, citing regulatory and spectrum constraints that limit air-to-ground alternatives. Gogo, a founding member of the African Business Aviation Association, sees the market broadening beyond Challengers and other larger types as more operators move to fitted connectivity rather than ad hoc solutions.