Delta Air Lines and Hyatt have launched a long-term strategic loyalty collaboration that will connect Delta SkyMiles and World of Hyatt, with the first benefits due in the coming months. The partnership is aimed at premium and frequent travellers across flights and hotel stays, with early access focused on elite members of both programmes.
At launch, eligible World of Hyatt elite members will be able to earn World of Hyatt points on qualifying Delta airfare purchases, while Delta SkyMiles Medallion members will be able to earn miles on qualifying stays at participating Hyatt properties. Both companies plan to broaden the tie-up later with additional earning opportunities, special offers and member access benefits.
The arrangement brings together two major travel loyalty programmes in a move designed to strengthen retention among high-value customers and create more cross-sell across air and hotel spend. Full qualification rules, enrolment details and the exact launch date have not yet been disclosed.